So, what is bum marketing? Well, this is a question that I get over and over again from newbies. This article will reveal what bum marketing is and how you can use it to make money online.

The bum marketing method is when you use a high traffic article site to submit articles to and drive traffic to a sales page. It is so simple that any “bum” can follow the directions and make it work.

Here is exactly how it works:

1. Find a product to promote from Clickbank or another affiliate network.

2. Find long tail keywords that get searches every month.

3. Write articles using the long tail keyword in the title of the article and within the article.

4. Put a link at the end of your article that points to your website page that promotes that particular product.

So, basically, you would write an article about 250-300 words in length. You would include in the title your long tail keyword that promotes your product. You would also include the long tail keyword in the article itself.

So, if it was, buy top secret affiliate ebook, then this is what you would put in the title of your article as well as in your article.

The next thing to do is submit the article that you just wrote to EzineArticles, Squidoo, and Hubpages. Remember to include a link back to your website or blog which will also include your affiliate link to the product you are promoting.

When you use keywords that are not very common it is more likely that your article will end up in the top 10 in Google. So, when someone searches for, buy top secret affiliate ebook, your article will come up. If they like what you have to say about it and follow your link to the sales page and buy, then you get a commission!

The more articles you write the more likely you are to get sales.

Src ]]> http://internetmarketingmecca.com/bum-marketing-in-a-nutshell/feed/ 0 http://internetmarketingmecca.com/ok-so-what-exactly-is-bum-marketing/ http://internetmarketingmecca.com/ok-so-what-exactly-is-bum-marketing/#comments Wed, 25 Feb 2009 02:06:49 +0000 DeShon http://internetmarketingmecca.com/?p=127

Bum marketing is so called because even a bum can make money using this method. You need no outlay and can start with nothing. Absolutely zilch!

I had absolutely zilch because I had maxed out 7 credit cards. I used to laugh when I read about others doing that with just two, but I did it myself – in spades! My only word to you would be very careful how you use PPC programs like Adwords because I wasn’t. But that’s another story.

I discovered bum marketing because if there is one thing I am good at, it is writing. Bum marketing involves finding a profitable niche, or one that could be profitable. It has to be something with a reasonable large following, and a reasonable number of topics attached to it. Like fly fishing or quilting, or something similar. Something that is followed by people you would expect to have money. You don’t want people flinching at paying $97 for a product related to their hobby or interest.

You then have to find some decent keywords. For bum marketing it doesn’t matter too much if there is competition for them, but not too general. Not ‘quilting’ but perhaps ‘hand quilting machines’ or ‘deep throat quilters’. Then get a website set up. You can get a cheap functional site for under $5 a month and then set up a website. A sales page for a product and a few pages with some content. If you can get it, register a domain name that is the same as, or relates to, one of the keywords you have chosen.

Write a few articles on the topic of your website, and use one for each of the web pages. Bum marketing is all about article writing. You should have one web page for each keyword you are using relating to your website. Find a few products to sell. If you have your own then great, but if not sell affiliate products.

Then write a few more articles and submit them to article directories. Each directory will allow you what is known as an ‘Author’s Resource Box’ in which you can say a little about yourself and provide a URL for people to click on for more information. The URL should lead to a page that relates to the topic of the article, and should ideally be a text link with the keyword or phrase that is the title of your web page. The text link should be hyperlinked to the page; what is termed an ‘active’ link’.

If the directory does not specifically provide a Resource Box, you can add that information after your article. It has to be included and will go with your article whenever it is copied and used. The article will not only bring you traffic, but also valuable links back to your web pages.

It is important that you continue to write and keep pumping out new articles. I like to write two every week and send them off to the top 25 directories. That’s all I have to do because most of the top 25 provide material to other directories, and before you know it your articles are all over the internet. That’s bum marketing.

As I said, even a bum with no money can do it. I know, because I was that bum at one time. I am no longer!

Src ]]> http://internetmarketingmecca.com/ok-so-what-exactly-is-bum-marketing/feed/ 1 http://internetmarketingmecca.com/a-few-tips-to-help-boost-your-affiliate-commissions/ http://internetmarketingmecca.com/a-few-tips-to-help-boost-your-affiliate-commissions/#comments Mon, 23 Feb 2009 21:56:48 +0000 DeShon http://internetmarketingmecca.com/?p=86 It is a known fact that a large percent of affiliates earn less than hundred dollars per month. So, you cannot depend on affiliate marketing. But if you put in some extra effort, then you can increase you commissions.

Before entering into this field, a lot of people are under the false assumption that affiliate marketing is basically a short-cut way of becoming rich without much effort. Actually it is not such an easy business. Don’t think that you will put a couple of banners on your website and you will start earning.

There are some tips to increase your affiliate commissions:

1. Build a good website

Good website means, a website that attracts the visitors’ attention. It must not be rich in graphics. It should be simple and easy to navigate. It should be simple for the visitor to find anything that he wants.

2. Do Search Engine Optimization

Search engine optimization is very necessary to drive steady traffic to your site. This is a very big topic. There are various techniques to increase the page rank of your website. Banner exchange is a famous technique. Search engine friendly URLs is another search engine optimization technique.

3. Pick the Right Merchant

Pick the right merchant to start with. Don’t look at the profits offered. Look at the expertise and experience of the merchants. See their history. How many products they have launched in the markets and how many were successful. Are they good in marketing? Are they providing good service to their customers?

Find the answers of all above questions and you will find the right merchant that will give you good and constant business.

4. Increase Traffic to Your Website

Getting a lot of traffic to your site is basically the key factor in this field. You must remember that not every visitor is your buyer. Only a few of them will buy your product, so it is important to get more and more traffic to your website. Some important techniques are email campaigns, banner exchange, RSS feeds, selection of the right keywords, writing search engine friendly content on your website etc.

5. Pre Sales

An important point is to read the minds of your visitors to understand what they need and then offer them the right thing at the right cost. Try to attract your visitors with the extra things that they would like. For example, if you are selling laptops on your website, then you can put some useful articles on how to troubleshoot laptops. This will attract your visitors. It is possible that your visitor might not make a sale in the first visit. But if he likes your articles he will come back to study your articles and it is possible that he may make a purchase after some visits.

This concept of offering some useful free gifts to your visitors is called pre sales. It is very helpful in increasing your sales.

You cannot get the desired results in a few days, but it requires some time. Concentrate on how to improve your business by making a good website and driving more and more traffic to your website.

Choose the right merchant and attract the people by offering useful products and gift packages. One satisfied customer will bring 10 more customers.

There are certain things you may do that will help you earn more money from marketing affiliate programs. Here are seven:

1. Build a website.

A website will do several things for your business. First, it will make you look more professional. You will also have the option of adding more pages to your site. This allows you to add product reviews, articles, and other content to your website. You provide content your readers are looking for, and it will improve your sales.

2. Add constantly updating content.

There are many ways to offer constantly updating content to your website. RSS feeds allow you to display content that is search engine friendly and will help you in getting your site indexed by the search engines. Search engines will visit your site more often because they see is as being updated more often.

There are other formats that are not so search engine friendly, like javascript, that will provide new content for your visitors. You may also consider video.

3. Build a list.

Building a list allows you to recycle your traffic. Most who visit your website won’t buy the first time. If you have a list they may join you have an opportunity to build a relationship with your readers and further expose them to your sales message.

4. Write your own sales materials.

If you use the sales materials put out by merchants, you risk further over exposing readers to the same sales message and getting ignored. Rewriting the sales materials the merchant gives you or writing new ones will give you something fresh to offer those looking for what you have to sell.

5. Avoid marketing techniques that don’t work.

There are plenty of ways to market your new affiliate business online. Some will work better than others.

Good marketing techniques are search engine optimization, article writing, free classifieds and others. Bad techniques that will get you ignored and waste your time are purchasing products that promise to get you in front of 100 million Pay Pal or Yahoo users.

Target your message to those who are interested in what you sell. Don’t waste your time trying to sell someone who isn’t interested.

6. Add bonuses to the offer.

The problem with affiliate products is that there are thousands out there selling the same thing you are selling. If you want to be different, offer something extra.

For example, if you sell dating services, let your readers know that you offer a bonus ebook on dating, or maybe something on how to write a good dating ad. Make your offer different and add value to it.

7. Add new offers to your site.

One of the biggest mistakes most businesses make is that they sell one product. This is fine if you offer a membership of some kind. There’s always potential for growth.

If most of your offers are one time sales though, you want to have something else to offer your customers. This will increase your chance of a sale and allow you to offer solutions that solve your potential customers’ problems.

There are many more ways to make more money from affiliate programs and become a super affiliate. Use these seven tips to help you get started.

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